A Market Assessment-Driven Approach to Building an Informed and Strategic Business Plan
October 9 @ 9:00 am - 12:00 pm
Every good business plan includes a market analysis.
Learn the critical elements of a market assessment and how to incorporate the information into a winning business plan.
Delivered by Campus Innovation Consultation Group Business Lead, Chris Lerohl, this workshop will demonstrate the value of a market assessment and clarify information necessary for a strategic business plan proving to investors that you know your market and the market is large enough to build a sustainable business.
Chris has supported entrepreneurs in both business development and technology development. His strengths include; developing strategic partnerships, people management, identifying market opportunities, analyzing the strength of new technologies and helping to determine the best commercialization strategy. Chris is the business development and strategic lead for Honest Dumplings, previously he was the Business Development (BD) Manager at TEC Edmonton where he managed the BD team and developed an R&D program to $500k revenue within 2 years.
- $150.00/ per person
- $75.00 for second person from an organization
- ATC Companies can attend for FREE (max 2 people per company), but must register on Eventbrite beforehand
Visit the Eventbrite page below to register.